
Episode #471
Episode 471 – Profitable Puppy Enrichment with Adam Delderfield
Remember those goals you set at the start of the year? Are you on track to hit them… or did they quietly disappear somewhere around March? And with just 90 days of the year remaining, what could you still change if you got some proper momentum behind you? In this episode, I'm talking about one of the most valuable — and underrated — forces in business: momentum. I've just returned from another coaching event in London with a notebook full of ideas, reminders and things I want to implement in my own business over the next 90 days. And yes, despite having been in business for years, coaching pet business owners for more than a decade and having invested a small fortune in my own education, I still pay other smart people to coach, challenge and teach me. Because I believe you should practise what you preach. More importantly, I know how difficult it is to keep moving forward when you're trying to do everything on your own. The right coach, mastermind, event or group doesn't just give you more information. It gives you fresh ideas, accountability, shortcuts, perspective and — crucially — the momentum to keep moving when business inevitably throws something unexpected at you. I also catch up with puppy specialist Adam Delderfield, who gives us a preview of his upcoming Pet Care Enrichment Summit session on completely rethinking the traditional puppy class. Adam explains how he uses enrichment to create a better learning experience for BOTH puppies and their owners — because people might forget exactly what you taught them, but they remember how you made them feel. In this episode, you'll discover: Why Momentum Matters So Much – How progress can quickly accelerate when you're moving forward — and how easily it can disappear when you start sitting back. Why I Still Invest in Coaching – What I continue to get from mentors, masterminds and events despite having spent years building my own successful business. Why You Should Practise What You Preach – If you expect clients to invest in themselves and their dogs, you should be willing to invest in becoming better at what you do too. The Power of the 90-Day Reset – Why the final quarter of the year is a perfect opportunity to reassess your goals, regain focus and build momentum heading into 2027. Why Action Still Matters Most – Coaching can provide the ideas, accountability and shortcuts, but none of it works unless you actually implement what you learn. If you want to join us for the Pet Care Enrichment Summit, grab your ticket at: enrichmentsummit.com And if you're a dog daycare or pet resort owner who wants more momentum, accountability and help moving your business to the next level, you can join the Dog Daycare Success Academy waitlist at: petbusinessmarketing.com/successacademy A huge thank you to this week's podcast sponsor, TailPro, the all-in-one management platform helping pet businesses save time, streamline operations and deliver an exceptional customer experience. Find out more at tailpro.uk






