Episode #15
The Real Estate Forum Podcast Series 2 Episode 15
The Real Estate Forum Podcast | Series 2 Episode 15 THE BLOCK’S ASH MARTON JOINS THE REAL ESTATE FORUM PODCAST! | PLUS BRENT DAY’S VIRAL MARKETING CONTROVERSY| FILMED ONSITE AT DAYHOUSE REAL ESTATE This week on The Real Estate Forum Podcast, we’re joined by one of the most talked-about agents on Australian television Ash Marton, the real estate agent representing The Block 2026 in Mount Eliza. Ash has built a thriving real estate business on the Mornington Peninsula, developing a reputation for innovative marketing, standing out from the competition and having one very clear ambition to become the number one real estate agency in the area. With The Block now in Mount Eliza, we get an inside look at what it’s like being the agent responsible for selling these highly anticipated properties and what Ash believes it takes to succeed in one of Victoria’s most competitive real estate markets. But that’s not all… BRENT DAY MAKES NATIONAL HEADLINES! Brent Day found himself at the centre of a social media storm after a controversial marketing stunt surrounding an open home went viral attracting huge attention online and generating discussion across the media. The stunt even saw Brent's marketing strategy become the subject of widespread media coverage, with the debate raising an important question: How far is too far when it comes to real estate marketing? Is controversial marketing simply clever marketing? Does any publicity equal good publicity? And where should agents draw the line between grabbing attention and misleading the public? We get into all of it in what promises to be one of our most entertaining and thought-provoking episodes yet! ️ THIS WEEK’S EPISODE INCLUDES: Ash Marton and his journey in real estate Building a successful real estate brand on the Mornington Peninsula Innovative marketing strategies that get attention Brent Day’s controversial social media marketing How Brent ended up making national news ️ The reaction from radio and media networks How far should a real estate agent go to generate publicity? Is controversial marketing brilliant… or dangerous? This is The Real Estate Forum Podcast where we talk real estate, business, marketing, success and everything happening in the industry. LIKE | SUBSCRIBE | COMMENT | SHARE Tell us what you think: Would you use controversial marketing if it generated massive exposure for your listings? #TheRealEstateForum #AshMarton #TheBlock #TheBlock2026 #MountEliza #RealEstate #RealEstateAustralia #MorningtonPeninsula #RealEstateMarketing #BrentDay #Property #RealEstateAgent #AustralianRealEstate #Podcast A sincere thank you to our valued sponsors for their continued support: *Adaptive Fire and Electrical* 1300 437 917 @adaptivefireandelectrical *Jade Murphy – Eleven Financial* 0401 925 507 @ElevenFinancial *Sharon – Style With Us* 0455 023 028 @stylewithuspropertystyling *Craig Holowell Photography* @craigholowellphotography
