The Real Shift: The Real Broker Podcast
Ep.29: Building Culture From the Cloud: Local Communities, Real Wallet Perks & Why Rise Matters
What does it actually look like to build real community inside a cloud-based brokerage? In this solo-hosted episode of The Real Shift, Kristen Cantrell sits down with her longtime friend and fellow Real agent Candice Neff, who's built a thriving local presence in Columbus, Ohio while staying fully plugged into the national Real community. Candice shares her journey from mortgage loan officer to cloud-based agent, why she never looked back after finding Real, and how tools like Real Wallet and revenue share have changed the way she runs her business day to day. She also opens up about creating The Real Room, a monthly local meetup that's grown into a true non-negotiable for agents in her market and is now spreading to other Ohio cities. Kristen and Candice talk through the biggest misconception about cloud-based brokerages (spoiler: you're not on an island alone), why showing up at events like Rise matters, and how building your own local presence can put a microphone behind your name inside the company. If you're building your business at a cloud-based brokerage, thinking about starting something like The Real Room in your own market, or just want to hear an honest conversation between two friends who found each other through Real, this episode is for you. Follow along on Instagram! Host: @heykristencantrell Guest: @yourrealtorcan Interested in joining Real? Let's chat!
