
The Restaurant Technology Guys Podcast brought to you by Custom Business Solutions
Big Biscuit
The CEO of The Big Biscuit, Chad Offerdahl, shares the brand's journey, growth, and menu innovation. He discusses the concept's focus on Southern comfort food, the success of traditional breakfast items, and the balance between technology and hospitality. The brand's regional expansion and franchisee selection criteria are also highlighted. Takeaways Southern comfort food is experiencing a resurgence in the marketplace, with a shift towards traditional and reliable breakfast options. The Big Biscuit emphasizes cultural fit and shared values when selecting franchisees, focusing on regional growth and operational simplicity. Menu innovation is driven by guest demand, operational feasibility, and the brand's commitment to traditional breakfast offerings. Chapters 00:00 Introduction to The Big Biscuit 01:30 The Story Behind The Big Biscuit 04:31 The Resurgence of Traditional Breakfast 06:26 Kansas City as a Hub for Restaurant Brands 09:30 Service Model and Hospitality 11:15 Balancing Technology and Hospitality 14:18 Franchise Expansion and Selection Criteria 21:29 Menu Innovation and Guest Experience

