The Video Strategy Show is your go-to podcast for YouTube tips, video marketing strategy, content planning, and camera confidence. Hosted by Virginia Kerr—former TV reporter/producer turned YouTube coach—you'll learn how to grow your channel, attract the right audience, and turn views into clients without burnout or guesswork.Each week, discover how to:- find your niche and ideal YouTube viewer- plan 30–90 days of content fast- write magnetic hooks & simple scripts that sell- film with confidence (no expensive gear required)- design thumbnails & titles that boost clicks- turn subscribers into leads, clients, and impact- get more views on YouTubeIf you're a purpose-driven entrepreneur, coach, or creator who wants to use YouTube to grow your business and brand—this podcast will show you exactly how.Follow the show and grab free resources at thisisvirginiakerr.comIG & YouTube: @thisisvirginiakerr
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What is The Video Strategy Show: YouTube Tips for Creators Over 40, Video Marketing, Video Content Ideas, Camera Confidence, Video Tips?
The Video Strategy Show: YouTube Tips for Creators Over 40, Video Marketing, Video Content Ideas, Camera Confidence, Video Tips is a business podcast hosted by Unknown Host, with 100 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.
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Unknown Host hosts The Video Strategy Show: YouTube Tips for Creators Over 40, Video Marketing, Video Content Ideas, Camera Confidence, Video Tips, a business show with 100 episodes published.
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Episode #172
172| Make YouTube Content INSTANTLY Clickable With This Strategy
Jan 30, 202616 minS1
<p >You know when you click on a YouTube video even when you don't fully know what they're about?</p> <p >That's not an accident.</p> <p >In this episode, I'm breaking down why familiarity matters more than being clever when it comes to getting clicks, building trust, and helping the right people feel like your content is for them.</p> <p >We'll talk about how using identifiers : like demograohics, familiar places, brands, locations, and shared reference pointscan build connection,.</p> <p >I'll also share how filming in everyday locations and using nostalgia in your examples can help you sound m...
171| Why Your YouTube Channel Is Stuck- It's Not the Algorithm
Jan 21, 202616 minS1
<p >If your YouTube channel feels stuck, it's easy to blame the algorithm, your thumbnails, or your confidence on camera.</p> <p >But what if none of that is the real issue?</p> <p >In this episode, I share the deeper reason my own channel felt stuck and why it had nothing to do with views or analytics. I take you back to where my story began and explain why knowing your why and your ideal viewer matters more than any strategy.</p> <p >If you've been feeling disconnected from your content or questioning your direction, this episode is a r...
The Video Strategy Show: YouTube Tips for Creators Over 40, Video Marketing, Video Content Ideas, Camera Confidence, Video Tips
170| Why Content Creation is So Hard in 2026 and How to Make it Easier
Jan 15, 20269 minS0
<p >If creating content feels harder than it used to, you're not imagining it.</p> <p >Content creation has gone through 4 clear evolutions.</p> <p >In this episode, I break down the 4 evolutions of content creation and explain why so many creators feel stuck right now.</p> <p >You'll learn why informational content doesn't convert like it once did, why entertaining content leads to burnout, why "relatable but safe" storytelling often plateaus, and what the next evolution of online content is about.</p> <p >I also share what I've seen firsthand working with creators and business owners over 40, how social...
169| This Makes YouTube Viewers Come Back to Your Channel
Jan 6, 202614 minS1
<p >Have you ever watched someone in your niche rack up YouTube views and comments and thought, Why are people responding to this—but not my videos?</p> <p >In this episode, I'm breaking down the real reason some creators consistently get more engagement- even when their content isn't any better.</p> <p >You'll listen in on a coaching call from inside my program Story Driven YouTube, where I walk a client through why her intro sounded "fine," but not memorable—and how adding specific story details completely changed how her message landed.</p> <p >We'll talk about:</p> <p >Why Y...
<p >AI is hurting people's retention and views on YouTube. It's changing how creators write, sound, and connect. And it's not good.</p> <p >In this episode, I breakdown five ways A.I. is ruining YouTube videos. Not the A.I. created videos. The ones people create but use A.I. to help them.</p> <p >You'll learn how A.I.-written scripts can turn off your viewer and make you a weak content creator.</p> <p >I'm also showing you how to use A.I. so it helps you save time planning your YouTube videos and stand out in...
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