The Vine Podcast

The Vine Podcast is a show designed for food bloggers who want to spend more time creating content for their audience and less time feeling overwhelmed on how to make their brand and website work for them. Each episode is designed to give you strategies and tools to build your brand and website and get back to why you started a food blog in the first place. Join host Madison Wetherill as we explore how to build a food blog that serves you and your audience.

The Vine Podcast is a arts podcast hosted by Madison Wetherill, with 231 episodes on record and a Required Pod Score of 80.

Madison Wetherill hosts The Vine Podcast, a arts show with 231 episodes published.

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  Episode #233

  If I Started A Blog Today...

  Sep 29, 202620 minS1

  If you've been blogging for more than a year, you probably have a few things you'd do differently if you were starting today. In this episode, Madison shares nine of hers, including some mistakes you can skip entirely and a few strategies she's still working to build into her own blogs. This one is a little unscripted, and Madison is upfront about where she's still catching up. You'll hear about the platform she'd start on, why an email list matters so much, how consistent emailing has changed her results, and the systems she wishes she'd put in place before her content library grew to a thousand posts. In this episode: Why self-hosted WordPress is the best place to start Building your audience with strategic opt-ins Emailing your list consistently Why video takes repetition, not perfection Connecting with your audience and remembering you're not your ideal reader Creating a system for content updates Hiring out writing sooner Building multiple streams of revenue, even small ones Building authority through a podcast or YouTube channel Connect With Madison Instagram | Website | YouTube | Show Notes Work with Grace + Vine in 2026: Design Services for Food Bloggers Our newest way to redesign your website! Learn more here.

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  Episode #232

  3 Quick Wins for E-E-A-T for Bloggers

  Sep 22, 20266 minS1

  Remember when E-E-A-T was the hot SEO topic, and then it just kind of faded from the conversation? With AI completely reshaping search results, it's back, and it might be your biggest competitive advantage. In this episode, I break down why E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness) matters more now than it ever has. AI can generate a recipe in seconds, but it can't generate your actual experience or expertise, and that's exactly what sets real food bloggers apart. I share three quick wins you can put in place this week: How to actually optimize your About page (hint: two sentences and a photo won't cut it) Why inconsistent authorship might be quietly hurting you, and exactly how to fix it How to build authority outside of your own site so Google and readers both trust you're the real deal Connect With Madison Instagram | Website | YouTube | Show Notes Work with Grace + Vine in 2026: Design Services for Food Bloggers Our newest way to redesign your website! Learn more here.

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  Episode #231

  15+ Ways Food Bloggers Can Diversify Revenue Beyond Ads (And Which Ones To Start With)

  Sep 1, 202610 minS1

  If you're relying solely on ad revenue for your food blog, you're probably leaving money on the table. In this episode, Madison breaks down 15+ proven income streams that give you way more control over your financial future than waiting for traffic to go up. You'll learn: The 15 income streams that actually work for food bloggers (from digital products and online courses to brand deals and local events) Realistic earnings expectations for each one (so you know what's actually possible) Which income streams align with the work you're already doing The three questions to ask yourself before picking your first income stream Why diversification matters for your business stability and peace of mind Whether you're a newer blogger just starting to monetize or an established creator ready to add new revenue streams, there's something here for you. Plus, Madison shares the real talk about why most bloggers get overwhelmed by options and exactly how to avoid that trap. By the end of this episode, you'll have at least 2-3 new ideas you can actually implement, plus clarity on which one to start with first! Connect With Madison Instagram | Website | YouTube | Show Notes Work with Grace + Vine in 2026: Design Services for Food Bloggers Our newest way to redesign your website! Learn more here.

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  Episode #228

  Your Food Blog Deserves Better: Why Established Bloggers Go Custom

  Dec 16, 202529 minS1

  <p> You've built a successful food blog, you're monetized, you're seeing great traffic, and you know this business is worth investing in. But is your website reflecting the level you're operating at?</p> <p> This week, I'm sharing everything about our custom web design package—the full experience for established food bloggers who are ready to take their entire business to the next level. I'll walk you through what's included, who it's for, and the game-changing addition we're making for 2026.</p> <p> In this episode, you'll learn:</p> Who custom web design is really for (and how it's different from ou...

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  Episode #227

  Why Food Bloggers Are Choosing Semi-Custom Design

  Dec 9, 202520 minS1

  <p>If your website feels like a carbon copy of every other food blog out there—or worse, you're embarrassed to share it because it doesn't match the quality of your content—this episode is for you.</p> <p> I'm pulling back the curtain on our Crafted package, our semi-custom web design solution that gets you a professional, unique website without the custom price tag or timeline. I'll walk you through exactly what's included, who it's for, and how it solves the most common website problems food bloggers face.</p> <p> In this episode, you'll learn:</p> Why your pre-made them...

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