The WinBack Marketing Podcast

There's gold buried in your lost customers, and this podcast is dedicated to helping you mine that gold. You'll hear sales and marketing thought leaders sharing their best customer winback strategies and stories. You’ll learn how they scaled B2B revenue without customer acquisition costs, optimized customer retention and grew market share. Lost customers are low hanging fruit and it’s my hope that these customer winback success stories will inspire you to reap the revenue lying dormant in your own lost customers.

The WinBack Marketing Podcast is a business podcast hosted by Dan Pfister, with 30 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Dan Pfister hosts The WinBack Marketing Podcast, a business show with 30 episodes published.

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  The WinBack Marketing Podcast

  Process and Winback with Adi Klevit

  Dec 12, 202413 minS0

  <p>This week, I welcome Adi Klevit, the founder of Business Success Consulting Group, to the show. <br/><br/>In this episode, Adi shares her expertise in creating, documenting, optimizing, and implementing business processes. She also discusses the untapped revenue potential of past clients and shares compelling stories of successful winbacks. Adi also highlights the importance of seeking customer feedback, and embracing and learning from negative feedback.<br/><br/>00:51 The Gold Mine in Existing Clients<br/>01:30 Winback Success Stories<br/>04:55 The Importance of Client Feedback<br/>06:34 Strategies for Effective Client Follow-Up<br/>10:54 Common Winback Mistakes<br/>12:09 Final Thoughts and Contact I...

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  The WinBack Marketing Podcast

  Winback and Customer Centricity with Janice B Gordon

  Dec 5, 202428 minS0

  <p>This week's guest on the Winback Marketing Podcast is Janice B. Gordon, the founder of 'Scale Your Sales.' <br/><br/>In this episode, Janice shares extensive insights on B2B sales, the importance of a customer-centric approach, and the value of having the right people in the right seats. <br/><br/>Janice also shares an amazing case study of a winback she did in South Africa with minimal customer data.<br/><br/>Janice is a brilliant strategist and I know you'll get a lot out of this episode. </p><p> </p><p>01:02 The Importance of Customer Centricity</p><p>02...

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  The WinBack Marketing Podcast

  Winback and the Restaurant Industry with Zack Oates

  Nov 14, 202419 minS0

  <p>This week I have the pleasure of welcoming Zack Oates, the founder and CEO of Ovation, to the show. </p><p>In this episode, Zack talks about his journey in the restaurant industry and the importance of the guest experience. He shares remarkable insights on winning back guests and highlights the value of a well-executed winback program. </p><p>And the stats he drops are astounding!</p><p>Zack also shares two compelling stories of real-time issue resolution that showcase the power of leveraging feedback and the innovative use of AI to enhance customer experience. </p><p> It’s a very...

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  The WinBack Marketing Podcast

  Clarity, Focus and Winback with Ken Trupke

  Nov 7, 202425 minS0

  <p> In this episode, I welcome Ken Trupke, president of Clarity Advisors, to the show.<br/><br/>Ken shares insights on winning back lost business, including his remarkable story of recovering a seven-figure deal. <br/><br/>He also discusses how to align and engage teams while improving communication—and the profound effects these strategies have on both company culture and the bottom line. <br/><br/>Tune in to hear Ken's insights for turning business setbacks into successes. <br/><br/></p><p>00:23 Meet Ken Trupke: President of Clarity Advisors</p><p>01:19 Winning Back a 7-Figure Lost Customer</p><p>04:19 Strategies for Stayin...

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  The WinBack Marketing Podcast

  Winback & Real Estate with Christine McCarron

  Nov 4, 202416 minS0

  <p>One of the most important aspects of winback is nurturing customers after they’ve left.  Not only does proper nurturing give you a good shot at getting the business the second time around, it also makes you extremely referable. <br/><br/>Christine McCarron is an elite real estate broker and investor who does a tremendous job of nurturing her clients.<br/><br/>Tune in to this episode for interesting insights on building trust, providing ongoing value, and the benefits of being a resource for your clients. <br/><br/>You'll also learn about Christine's book, 'Empower Your Inner Millionaire,' which...

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