
Episode #2
#62 Social Media Without the Burnout: Building an Authentic Author Community with Madison Manning
Social media can feel overwhelming, especially for authors who would rather be writing than posting. But what if it didn't have to be? In this episode, I'm joined by Madison Manning, Social Media Services Manager at Atmosphere Press. Madison works with authors to create thoughtful social media strategies that help them connect with readers, grow their audience, and build a lasting literary presence online. Together, we explore how authors can approach social media in a way that feels authentic, creative, and sustainable, even on the days they don't feel like showing up. In this episode, we discuss: * Why social media matters for authors in today's publishing landscape. * How to stay visible without feeling like you're constantly selling. * Creative content ideas that go beyond "buy my book" posts. * Building genuine community instead of chasing follower counts. * Finding a social media rhythm that works for your personality and energy. * Practical tips for showing up consistently, even when you don't feel inspired. Whether you're just getting started or looking for fresh ways to engage with readers, this conversation is full of encouraging, actionable ideas to help you make social media work for you, not the other way around. About Madison Manning Madison Manning is the Social Media Services Manager at Atmosphere Press, where she creates tailored content and strategic campaigns that help authors connect with readers and strengthen their literary brands. From designing engaging posts and planning book launches to developing long-term social media strategies, Madison combines creativity, storytelling, and digital marketing expertise to help authors build meaningful online communities. If social media has ever felt intimidating, exhausting, or simply like one more thing on your to-do list, this episode will leave you with practical ideas and renewed confidence for sharing your work with the world. Atmosphere Press: Social Media Services for Authors: https://atmospherepress.com/masterclass-and-social-media-pro/ Subscribe to the Atmosphere Press YouTube Channel for notifications! https://www.youtube.com/@atmospherepress Sign up for the Atmosphere Press newsletter to stay in the know! https://atmospherepress.com/newsletter/

