Under the Influence with Terry O'Reilly

Under the Influence gives listeners a rare backstage pass into the hallways, boardrooms and recording studios of the ad industry.Join host and adman Terry O’Reilly for fascinating (and humorous) stories that connect the dots between pop culture, marketing and human nature. Hosted on Acast. See acast.com/privacy for more information.

Under the Influence with Terry O'Reilly is a business podcast hosted by Unknown Host, with 432 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Unknown Host hosts Under the Influence with Terry O'Reilly, a business show with 432 episodes published.

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

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  Episode #33

  Cars Are The Stars: Automobile Brands In Hollywood

  Aug 22, 202629 minS15

  Another favourite from our archives... Almost every movie and television show needs cars, and auto companies are happy to supply them – because it helps sell a lot of cars. We’ll look back at  James Bond  and  Starsky & Hutch , and explore auto partnerships with movie franchises like  Transformers  and  Marvel . We’ll also tell a crazy story of how the most sought-after car from a Steve McQueen movie was finally found – and the cosmic coincidence that led to its discovery.   Cars are the stars. We know you want to listen to all the ads in this show. On the off-chance you  don’t ,  subscribe ad-free here. Hosted on Acast. See acast.com/privacy for more information.

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  Episode #32

  Ham on Wry: All About Sandwich Board Advertising

  Aug 15, 202627 minS15

  From the Under The Influence Archives, one of our favourites.... Take a walk down any busy main street, and you’ll probably see one of the oldest forms of advertising:   The sandwich board.   They have been around for over 200 years.   Cities try and ban them. Storekeepers love them.   They can make you smile. They can make you angry. They can attract a lot of attention.   They are the pop-up ads of the physical world.   We know you want to listen to all the ads in this show. On the off-chance you  don’t ,  subscribe ad-free here. Hosted on Acast. See acast.com/privacy for more information.

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  Episode #31

  Pants are on Fire: When Customers Lie to Marketers

  Aug 7, 202627 minS15

  From The Under The Influence Archives... Customers often lie to companies in surveys, polls and focus groups. Yet advertisers rely on that flawed and false feedback to market brands and create advertising campaigns. So what are advertisers to do? One solution is Google. What we type into the Google search window is like a truth serum. We all pour our most intimate, honest questions into that search box. We know you want to listen to all the ads in this show. On the off-chance you  don’t ,  subscribe ad-free here. Hosted on Acast. See acast.com/privacy for more information.

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  Episode #30

  Cheeky Advertising

  Aug 1, 202628 minS15

  A favourite episode from our Archives.... 80% of all advertising is ignored. That’s why some advertisers employ cheeky advertising. It’s usually bold – outrageous – and sometimes even rude – but always with a playful undertone. We’ll talk about a fruit company that printed an open letter to the Pope. An airline campaign that told you to “keep it in your pants.” And a product that claims your grandparents had more sex than you.   We know you want to listen to all the ads in this show. On the off-chance you  don’t ,  subscribe ad-free here. Hosted on Acast. See acast.com/privacy for more information.

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  Episode #29

  Billionaire Tourism for the Super Wealthy

  Jul 25, 202627 minS15

  An encore episode from the Under The Influence Archives. A very interesting favourite. Most tourism marketing aims at the largest audience possible. This week, we look at a sub-category aimed at the smallest audience possible: Billionaire Tourism.   The super wealthy get bored easily. That means luxury tour planners dream up extreme vacation ideas. From outer space, to the bottom of the ocean, to secretly getting the key to the Sistine Chapel, it’s a whole new pricey world. We know you want to listen to all the ads in this show. On the off-chance you  don’t ,  subscribe ad-free here. Hosted on Acast. See acast.com/privacy for more information.

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Based on semantic analysis of episode topics and host coverage, this show is a strong guest fit for executives in:

Industry fit is computed by PitchCentric using vector embeddings of the show's episode catalog.