
Episode #41
41: The Truth About Starting a Brand (No One Tells You)
<p>Thinking about starting a brand? This episode will give you the reality most people skip.</p><p>In this episode of What’s Next!, Bryan sits down with Rachel Erickson, founder of Unmarked Street and apparel expert who has helped scale brands from startup to $50M+ . She breaks down what actually goes into building a successful brand—and why so many founders get it wrong from the very beginning.</p><p>From the importance of fit and truly understanding your customer, to budgeting before you ever design a product, Rachel shares the behind-the-scenes truths that can make or break a bu...

