How do I pitch Why Brands Work as a podcast guest?

Why Brands Work has a verified contact on file. Create a free PitchCentric account to access it and generate a personalised pitch in seconds. Research at least 3 recent episodes first and lead with a specific angle that serves their business audience.

Who is the host of Why Brands Work?

Why Brands Work is hosted by Brian Becker. The show is categorised under business (marketing) and has published 11 episodes.

How many episodes does Why Brands Work have?

Why Brands Work has published 11 episodes.

What topics does Why Brands Work cover?

Why Brands Work regularly covers business, marketing, education. It sits in the business category, with a marketing focus.

Is it hard to get booked on Why Brands Work?

Why Brands Work is accessible for guests with genuine business expertise. A personalised, episode-aware pitch will still outperform a generic one every time.

Is Why Brands Work currently accepting guest pitches?

Why Brands Work hasn't explicitly signalled guest openness in recent episodes. That doesn't rule out pitching. your hook just needs to be especially compelling and relevant to their recent content.

How long are Why Brands Work episodes?

Episodes of Why Brands Work average 73 minutes, giving guests a long-form format with plenty of time to expand on their expertise.

What guest credentials does Why Brands Work typically look for?

Our data rates Why Brands Work's guest bar at 80/100 (Premium tier). Established thought leaders with verified media credentials. Sign in to PitchCentric to see how your own Pod Score compares against this show.

business

Why Brands Work

Hosted by Brian Becker · business · EN-US · 11 episodes

Audience: 2

Apple Podcasts Website

About this Podcast:

Brian and Will, marketers and owners of FlowCandy take a deep look at the most popular and successful current brands selling online. They dive into the products, teams, tactics, and strategies that fuel why these brands work.

Pitch Analysis

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Contact path

Verified email

Booking probability

24%

Guest openness

Selective

Verified email on file

80/100

Required Score

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What is Why Brands Work?

Why Brands Work is a business podcast hosted by Brian Becker, with 11 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

About the host

Brian Becker hosts Why Brands Work, a business show with 11 episodes published.

Verified host email: ████████@████.comSign in to unlock →

Recent episodes

Our AI reads these to draft pitches. Use them as grounding for a pitch that cites a real guest and a specific topic.

Why Brands Work
Episode 11: e.l.f. Cosmetics
Feb 19, 20252h 30mS0
Video Chapters: 00:00 - Intro 01:20 - FlowCandy 01:50 - Key Stats 07:46 - Positioning 21:15 - Product Line 25:30 - Brand Portfolio 30:20 - Team 47:45 - Branding 59:15 - Tech Stack 01:11:50 - Traffic 01:16:30 - Traffic Paid 01:19:40 - Traffic Organic 01:23:55 - Social 01:31:40 - On Site 01:47:25 - Email Campaigns 02:03:00 - Email Flows 02:17:43 - Amazon 02:25:01 - Retail
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Why Brands Work
Episode 10: Yeti - Why Brands Work
Jan 24, 20253h 21mS0
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Why Brands Work
Episode 9: Celsius
Jul 30, 202449 minS0
Join us on an exciting journey as we explore the phenomenal rise of Celsius Energy Drink in this episode of "Why Brands Work." Brian and Will kick things off by sharing their first encounter with the brand at a mastermind event, reminiscing about how they became instant fans. We trace Celsius's fascinating 20-year history, highlighting its impressive growth from $75 million to $1.32 billion in sales over the past five years. The discussion covers the company's origin story, initial investments, and the innovative MetaPlus formula that remains central to its success today. Listen in as we break down the...
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Why Brands Work
Episode 8: Athletic Brewing
Jul 2, 202448 minS0
Join us as we explore the exciting world of non-alcoholic craft beer with a spotlight on Athletic Brewing. We kick off the episode by discussing the intentional branding behind Athletic Brewing and its parallels to health-focused products like Athletic Greens. Learn how this innovative company offers flavorful, non-alcoholic beers that cater to health-conscious individuals who still want to enjoy a great-tasting beer without the negative impacts of alcohol on performance and health. We also introduce Bill Shufelt, the visionary co-founder who left a high-stress hedge fund career to revolutionize the non-alcoholic beer market. Listen in as we...
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Why Brands Work
Episode 7: AG1
Jun 17, 202456 minS0
Join us in this episode of "Why Brands Work" as we explore the phenomenal rise of Athletic Greens, now known as AG1. We kick things off by discussing AG1's impressive rebranding and its status as a billion-dollar leader in the green powders and wellness industry. With a unique single-product and single-channel strategy, AG1 has set itself apart. Listen in as we break down the product's formulation, boasting 75 ingredients including probiotics and daily multivitamins, and share our personal experiences with its taste and health benefits. We'll also touch on how AG1 has become a staple in many daily routines...
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Guest Appearances

Recent guests on Why Brands Work. Study who booked and why before you pitch.

Bill Shufelt

Athletic Brewing

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Best industries to pitch Why Brands Work for

Based on semantic analysis of episode topics and host coverage, this show is a strong guest fit for executives in:

businessstrong

Industry fit is computed by PitchCentric using vector embeddings of the show's episode catalog.

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Every question we get asked before
someone starts their trial.

If you have a concern about deliverability, AI quality, data privacy, or whether this will actually work for your specific situation, it's probably answered below.

What is the difference between Founder Solo and Founder Pro?

How do agency tiers work?

What is a talent profile?

Can I switch plans later?

Yes, at any time. Upgrades take effect immediately; downgrades apply at the end of the current billing period. Contact support if you need help migrating between plan families.

Do you offer a free trial?

Every paid plan includes a 15-day free trial. Your card is saved at signup but you will not be charged until day 16. Cancel any time from your dashboard.

What happens if I cancel?

You keep access until the end of your current billing period. No charges after that. Your data is retained for 30 days in case you reactivate.

Is the 20% annual discount automatic?

Yes. Select Annual on the pricing toggle and the discounted price is applied automatically at checkout. The annual price shown is the full year cost.

What if I have more than 50 profiles or 20 clients?

That is our Enterprise tier. Contact our sales team and we will build a custom plan with volume pricing, a dedicated account manager, and SLA guarantees.

Why Brands Work

About this Podcast:

Pitch Analysis

What is Why Brands Work?

About the host

Recent episodes

Episode 11: e.l.f. Cosmetics

Episode 10: Yeti - Why Brands Work

Episode 9: Celsius

Episode 8: Athletic Brewing

Episode 7: AG1

Guest Appearances

Bill Shufelt

Advertisers on this show

Best industries to pitch Why Brands Work for

Podcasts like Why Brands Work

Every question we get asked beforesomeone starts their trial.

Why Brands Work

About this Podcast:

Pitch Analysis

What is Why Brands Work?

About the host

Recent episodes

Episode 11: e.l.f. Cosmetics

Episode 10: Yeti - Why Brands Work

Episode 9: Celsius

Episode 8: Athletic Brewing

Episode 7: AG1

Guest Appearances

Bill Shufelt

Advertisers on this show

Best industries to pitch Why Brands Work for

Podcasts like Why Brands Work

Every question we get asked beforesomeone starts their trial.

Every question we get asked before
someone starts their trial.

Every question we get asked before
someone starts their trial.