Wise Practice Podcast

Hi, I'm Whitney Owens. I am a group practice owner and faith based practice consultant and I'm here to tell you that YOU CAN HAVE IT ALL.Want to grow your practice? Want to grow your faith? Want to enjoy your life outside of work? You have come to the right place. Each week on the Wise Practice Podcast I will give you the action steps to have a successful faith based practice while also having a good time. Let's get started.

Wise Practice Podcast is a business podcast hosted by Whitney Owens, with 198 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Whitney Owens hosts Wise Practice Podcast, a business show with 198 episodes published.

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  Wise Practice Podcast

  The 10 Most Common Mistakes I See Practice Owners Make | WP 199

  Aug 18, 202631 min

  Running a private practice means making mistakes. The goal is not to avoid every single one. It is to recognize what is keeping you stuck and make changes before those patterns start controlling your business. In this solo episode, I'm sharing 10 mistakes I regularly see practice owners make, including trying to do everything themselves, making decisions based on emotions instead of data, chasing shiny objects, waiting too long to hire, and avoiding difficult conversations. We'll also talk about why your practice will always go through changing seasons, how easily your identity can become tied to your business, and why consuming more information will not help unless you actually implement what you are learning. Y'all, you do not have to fix everything today. Choose one area that stood out to you and take one practical step forward. Watch on YouTube 00:00 Ubuntu Freelancers 01:39 Welcome and upcoming private practice webinar 03:30 Ten common mistakes practice owners make 05:40 Trying to do everything yourself 10:01 Data, shiny objects, and hiring 15:30 Difficult conversations and changing business seasons 18:55 Identity, investing, and implementation 24:10 Building community, episode recap, and Wise Practice membership Show Sponsor Ubuntu Freelancers If you've thought about hiring remotely but weren't sure where to start, you're not alone. Questions about quality, communication and finding the right person stop many practice owners from taking the next step. That's where Ubuntu Freelancers comes in. Ubuntu specialises in connecting therapy practices with exceptional South African professionals who have the skills, professionalism and experience to become valued members of your team. Every candidate is carefully vetted and matched to your practice, making the hiring process straightforward and stress-free. Whether you're hiring your first Virtual Assistant or expanding your support team, Ubuntu guides you through every step of the journey. As a thank you to Wise Practice listeners, Ubuntu will cover the first five hours of onboarding support with every successful placement. Simply mention the code WISE when you contact Ubuntu at www.ubuntufreelancers.com . Links and Resources Free Webinar: 10 Proven Strategies to Grow a Christian Private Practice [ August 25th ] Registration is required, so be sure to save your spot here! Join the Wise Practice Community (The Wise Practice Community will open for enrollment August 26–28.) Wise Practice Summit Learn More about Wise Practice Consulting Connect with Wise Practice on Instagram Connect with Whitney Owens on Facebook Check out all of the podcasts on the PsychCraft Network Wise Practice Masterminds

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  Wise Practice Podcast

  The 12 KPIs Every Practice Owner Should Track | WP 198

  Aug 11, 202629 min

  Are you making business decisions based on actual data, or are you chasing whatever shiny idea feels promising this month? When your practice has one great month followed by one disappointing month, it can be hard to know what is really working. You might invest more money in marketing, hire another therapist, or make a major change without having the numbers to support that decision. In this episode, I'm sharing the 12 key performance indicators, or KPIs, that every private practice owner should be tracking. These numbers can help you identify problems earlier, make calculated decisions, understand whether your marketing is paying off, and create more consistent growth in your practice. We'll talk about the intake numbers that matter, including new inquiries, conversion rates, and no-show percentages. I'll also explain how to measure the real value of your Google Ads, what to look for inside Google Search Console and your Google Business Profile, and why revenue alone does not tell the full financial story. For group practice owners, we'll also cover payroll, operating expenses, therapist caseloads, client churn, and average length of stay. These metrics are not about judging your team. They are tools that help you start better conversations, improve the client experience, and make thoughtful decisions about the health of your practice. You do not have to track everything perfectly overnight. Choose one number from this episode and start there. What we consistently measure is much easier to understand, improve, and grow. Watch on YouTube 02:58 Why Your Practice Growth Feels Inconsistent 05:23 Why Measuring Your Numbers Matters 08:28 Intake KPIs Every Practice Should Track 10:36 Conversion Rates and Intake No-Shows 13:52 Marketing KPIs and Google Performance 17:18 Revenue, Payroll, and Operating Expenses 20:49 Therapist Caseloads and Client Churn 23:42 Average Length of Stay and Final Takeaways Show Sponsor Ubuntu Freelancers What happens when a potential new client calls while you're in session? Maybe they leave a voicemail. Maybe they don't. Either way, there's a good chance they'll call another practice. Every missed enquiry is someone looking for help, and every delayed response is a missed opportunity to grow your practice. Ubuntu Freelancers specialises in helping therapy practices build dedicated intake and administrative support teams who answer calls, respond to enquiries, schedule appointments and create an exceptional first impression for every client. Because Ubuntu Freelancer's focus's on behavioural health organisations, they understand what great client care looks like from the very first interaction. Wise Practice listeners receive five complimentary hours of onboarding support with every successful placement. Simply mention the code WISE when you book your Discovery Call at www.ubuntufreelancers.com . Links and Resources Free Webinar: 10 Proven Strategies to Grow a Christian Private Practice [ August 25th ] Registration is required, so be sure to save your spot here! Join the Wise Practice Community ( The Wise Practice Community will open for enrollment August 26–28.) Wise Practice Summit Learn More about Wise Practice Consulting Connect with Wise Practice on Instagram Connect with Whitney Owens on Facebook Check out all of the podcasts on the PsychCraft Network

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  Wise Practice Podcast

  The Hidden Reason Your Practice Isn't Growing | WP 197

  Aug 4, 202622 min

  What if the thing keeping your practice from growing isn't your marketing, your website, or how hard you're working? Y'all, most practice owners already know a whole lot about what they should be doing. The hard part is actually following through when you're trying to make every decision, solve every problem, and carry the weight of the business by yourself. In this episode, I'm talking about why community may be the missing piece in your practice growth. I'm sharing how support, accountability, and honest feedback changed my own journey from solo practice owner to group practice leader. We'll also talk about why more information isn't always the answer and how having the right people beside you can help you move forward with more confidence. You were never meant to build your practice alone. Watch on YouTube 01:46 Free webinar invitation 02:47 The hidden reason your practice isn't growing 05:18 Why practice ownership can feel so lonely 07:48 How community changed Whitney's business 11:00 Why information alone doesn't create growth 13:44 Every season of growth requires support 17:12 Inside the Wise Practice Community 19:28 Enrollment dates and webinar details Show Sponsor Ubuntu Freelancers If you became a therapist to help people, but now spend your evenings answering emails, managing schedules, chasing paperwork and trying to keep your practice running, you're not alone. Ubuntu Freelancers helps therapy practices build dedicated remote administrative teams, so practice owners can spend less time managing the business and more time caring for clients. Unlike general staffing agencies, Ubuntu focuses on work with therapy practices and behavioural health organisations. They understand the unique demands of mental healthcare and carefully match practices with experienced Virtual Assistants, Intake Coordinators, Executive Assistants, Billing Specialists and Client Care Coordinators who become a trusted extension of your team. As a special offer for Wise Practice listeners, Ubuntu Freelancers will cover the first five hours of onboarding support with every successful placement. Simply mention the code WISE when you book your Discovery Call. Visit www.ubuntufreelancers.com to learn more. Links and Resources Free Webinar: 10 Proven Strategies to Grow a Christian Private Practice [ August 25th ] Registration is required, so be sure to save your spot here: https://www.wisepracticeconsulting.com/events/10-proven-strategies-to-grow-a-christian-private-practice Join the Wise Practice Community The Wise Practice Community will open for enrollment August 26–28. https://www.wisepracticeconsulting.com/community Wise Practice Summit Learn More about Wise Practice Consulting Connect with Wise Practice on Instagram Connect with Whitney Owens on Facebook Check out all of the podcasts on the PsychCraft Network

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  Wise Practice Podcast

  5 Habits of the Most Successful Practice Owners | WP 196

  Jul 28, 202630 min

  Y'all, building a successful private practice is not about chasing every new idea or reacting to every little problem. It is about creating steady habits that help you lead well, make smart decisions, and keep moving forward when things get hard. In this episode, I'm sharing five habits I consistently see in effective practice owners. We're talking about staying consistent, developing leaders instead of simply managing employees, knowing your numbers, expecting change, and staying grounded in your faith. I'm also sharing honest examples from my own practice, including hiring through turnover, building a leadership team, tracking the data that actually matters, and learning not to make every decision based on emotion. Whether you are a solo practice owner or leading a growing team, these habits can help you build a practice that is sustainable, profitable, and aligned with the work God has called you to do. Watch on YouTube 1:35 Welcome and Why Private Practice Feels Harder 4:02 Five Habits of Effective Leaders 6:56 Choose Consistency Over Constant Change 10:39 Build Leaders, Not Just Employees 14:32 Know Your Numbers 18:45 Expect Change Instead of Resisting It 22:42 Stay Grounded in Something Bigger 24:54 Recap of the Five Habits 25:38 Wise Practice Summit and Closing Thoughts Show Sponsor Aria This episode is brought to you by Aria, the practice automation platform. You did the work. You billed for it. But did you actually collect it? If you take insurance, the gap between the care you delivered and what actually lands in the bank can be wider than you think. Aria's reporting shows you that gap in plain numbers: what you charged, what you collected, and what's still sitting unpaid. No more wondering where it went. Right now, Aria is giving the Wise Practice community a free first month of reporting, no contract. It works with SimplePractice, TherapyNotes, and other common EHRs, with more on the way. See where your money's going at https://www.heyaria.com/wise . Links and Resources Wise Practice Summit Learn More about Wise Practice Consulting Connect with Wise Practice on Instagram Connect with Whitney Owens on Facebook Check out all of the podcasts on the PsychCraft Network Wise Practice Masterminds

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  Wise Practice Podcast

  Private Practice Feels Different Right Now and How to Move Forward | WP 195

  Jul 21, 202626 min

  What do you do when private practice feels heavier than usual? In this solo episode, I'm sharing honestly about the fear, stress, uncertainty, and pressure so many practice owners are carrying right now. From shifting caseloads and money worries to personal grief, leadership challenges, and the weight of caring for a team, this season has felt like a lot. If your practice feels hard right now, you are not alone. I'm talking about what I've been seeing in the private practice world, what I've been walking through personally, and how we can respond with faith, grace, community, and grounded rhythms instead of fear, overworking, or avoidance. Y'all, this is a real and honest conversation about leadership, faith, hard seasons, and remembering that this will not last forever. I also share why community matters so deeply right now and invite you to join us at the Wise Practice Summit, October 8–10 in Nashville, Tennessee. Watch on YouTube 04:04 Fear, caseload struggles, and money stress 05:11 Whitney's honest update on a hard season 09:24 You are not alone if your practice is struggling 10:33 What not to do when things feel hard 12:16 Facing hard things with compassion and grace 13:36 Why practice owners need community 17:15 Finding rhythms that ground you 18:11 Remembering everything is a season 22:02 Wise Practice Summit invitation Show Sponsor Aria This episode is brought to you by Aria, the practice automation platform. You did the work. You billed for it. But did you actually collect it? If you take insurance, the gap between the care you delivered and what actually lands in the bank can be wider than you think. Aria's reporting shows you that gap in plain numbers: what you charged, what you collected, and what's still sitting unpaid. No more wondering where it went. Right now, Aria is giving the Wise Practice community a free first month of reporting, no contract. It works with SimplePractice, TherapyNotes, and other common EHRs, with more on the way. See where your money's going at https://www.heyaria.com/wise . Links and Resources Wise Practice Summit Learn More about Wise Practice Consulting Connect with Wise Practice on Instagram Connect with Whitney Owens on Facebook Check out all of the podcasts on the PsychCraft Network Wise Practice Masterminds

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