Women in PR

Women in PR is a weekly podcast about inspiring women that have embraced PR and made it shine, changing it for the better every day, and research questioning current assumptions about the profession. It’s about mentors, founders, researchers, role models, leaders.Women in PR is hosted by Prof. Dr. Ana Adi, Professor of PR/Corporate Communications at Quadriga University of Applied Sciences in Berlin and is brought to you by Quadriga University of Applied Sciences in Berlin and professional-podcasts.com.

Women in PR is a business podcast hosted by Ana Adi, with 34 episodes on record and a Required Pod Score of 80. PitchCentric scores this show on Booking Probability, Listen Score, and live audience signals refreshed every 24 hours.

Ana Adi hosts Women in PR, a business show with 34 episodes published.

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  Women in PR

  #31 Anke Schmidt_Women in PR with Ana Adi

  Mar 17, 20251h 3mS0

  In this conversation, Anke Schmidt shares her journey into public relations, beginning with an internship in France that sparked her interest in intercultural communication. She discusses her extensive experience working in Asia-Pacific as a communications leader for BASF, highlighting the cultural challenges and strategies she developed to navigate complex international environments. Throughout the discussion, Anke provides insights on indirect influence, managing global teams, and the importance of understanding cultural contexts when implementing communication strategies. She also reflects on her involvement with Global Women in PR Germany and the importance of balancing career ambitions with family priorities. Takeaways - Anke's career...

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  Women in PR

  #30 Teerada Chongkolrattanaporn_Women in PR with Ana Adi

  Mar 10, 202558 minS0

  In this conversation, Ana Adi and Ne discuss the evolution and significance of public relations (PR), particularly in the context of climate change campaigns and the application of framing theory. Ne shares her journey from academia to becoming the head of a PR department, emphasizing the power of PR in shaping public perception and behavior. They explore the importance of understanding cultural specificity in framing messages, the role of social media in amplifying campaigns, and the ethical considerations in framing. The discussion also touches on the challenges of measuring the effectiveness of PR efforts and the future of PR practices...

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  Women in PR

  #29 Monique Zytnik_Women in PR with Ana Adi

  Mar 3, 202558 minS0

  In this conversation, Monique Zytnik shares her unique journey from being a physiotherapist to a public relations expert, discussing her experiences in Berlin and the inspiration behind her book on internal communication in the age of AI. She emphasizes the importance of understanding communication models, stakeholder mapping, and the impact of AI on communication strategies. Monique also addresses the challenges of measuring communication effectiveness and the relationship between employee engagement and experience, advocating for a more holistic approach to communication in organizations. takeaways • Monique's career path is non-linear, showcasing diverse experiences. • PR is fundamentally about motivation and influence. • Effective communication requir...

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  Women in PR

  #28 Shannon Bowen_Women in PR with Ana Adi

  Feb 23, 202546 minS0

  In this conversation, Shannon Bowen discusses her journey into public relations, emphasizing the importance of ethics in data usage and communication. She highlights the challenges posed by AI in the field, particularly regarding misinformation and data manipulation. Shannon advocates for a careful and ethical approach to using AI in communication, stressing the need for transparency and critical thinking. The discussion also touches on the future of communication in the age of AI and the importance of ethical frameworks to guide decision-making. Takeaways • Shannon's journey into PR began with a focus on statistics and crisis management. • Ethical considerations are crucial in the...

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  Women in PR

  #27 Sarah Waddington_Women in PR with Ana Adi

  Jan 26, 202545 minS0

  In this conversation, Sarah Waddington shares her journey into public relations, discussing the challenges women face in the industry, particularly regarding the glass ceiling. She highlights the importance of social mobility and the need for diversity and inclusion within PR. Sarah emphasizes the role of research in understanding these issues and advocates for structural changes in leadership to create equitable career development pathways. She also discusses the significance of mentorship and sponsorship in supporting individuals from diverse backgrounds and concludes with her hopes for the future of public relations, calling for more accountability and knowledge exchange. takeaways • Sarah fell into pu...

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