Your Business Growth Podcast

Welcome, fellow business owner, to Your Business Growth Podcast, the companion show to Jeremy Shapiro's book Your Business Growth Playbook, dedicated to helping you break through those frustrating plateaus and get back to scaling your business!If you’re an established entrepreneur who’s seen success but now feels like more hustle just isn’t working anymore, or if your expenses keep getting higher but revenue isn’t keeping up, then you’re in the right place.Our goal is to uncover the tactical and strategic methods that help businesses like yours increase not just revenue, but also profits.

Your Business Growth Podcast is a business podcast hosted by Unknown Host, with 42 episodes on record and a Required Pod Score of 80.

Unknown Host hosts Your Business Growth Podcast, a business show with 42 episodes published.

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  Your Business Growth Podcast

  Season 2 Wrap Up with Jeremy Shapiro, Host, Your Business Growth Podcast

  Sep 22, 202613 minS2

  What if your biggest success is actually your greatest vulnerability? In this Season 2 wrap-up episode of the Your Business Growth Podcast, host Jeremy Shapiro breaks down the exact strategies used by Season 2's guests to break through revenue plateaus, escape the hustle trap, and build scalable, predictable businesses. KEY HIGHLIGHTS & STRATEGIES IN THIS EPISODE: • Surviving Sudden Revenue Collapse: How Peter Boolkah rebuilt after losing 80% of his revenue in the GFC, Jon Morris turned a 40% client loss into a $40M agency by taking salary haircuts and hiring top sales talent, and Mike Wiston bounced back when Morning Brew paused spending overnight. • Radical Niche Specialization: How Maria Gallucci built a $30M real estate business serving the Deaf community and Isaac Justesen achieved 97%+ client retention in physical therapy marketing through radical transparency. • Decoupling Time from Income: How Joel Miller grew agency revenue for 18 years with zero employees and a strict 5pm shutdown, and David Feinman productized video post-production into modular customization buckets. • Unconventional Growth Hacks: ✔️ David Feinman's 2-month severance "opt-out" offer that reset company culture. ✔️ Steve Barton's $5 Maine wholesale permit loophole and 3-tier pricing strategy. ✔️ Rael Bricker's overnight 5,000-poster campaign and reverse-listing 9 acquisitions. ✔️ Joe Rockey's Wall Street-backed $50M nonprofit funding model. ✔️ Aaron Jensen's 8-figure agency exit using "popcorn pricing" and red-yellow-green KPI guardrails. ✔️ Mike Wiston's free MowPod charts lead magnet and Crunchbase lead sourcing strategy. TOP BOOKS & LEAD SOURCES: Discover the most recommended books across the season—including The 7 Habits of Highly Effective People, The E-Myth Revisited, and The Goal—and top lead sources like Crunchbase and strategic referral networks. SUBSCRIBE FOR SEASON 3! Don't miss an episode—subscribe now and leave us a rating and review to support the show! ⁨@YourBusinessGrowthPlaybook⁩ #BusinessGrowth #ScalingUp #Entrepreneurship #YourBusinessGrowthPodcast #PodcastWrapUp Chapters: 00:00 The Vulnerability of Success 01:09 Surviving Revenue Collapse 03:03 Radical Specialization for Growth 04:28 Decoupling Time from Income 06:17 Unconventional Solutions to Business Challenges 08:24 Actionable Tactics for Immediate Implementation 09:50 Books That Shape Business Minds 10:48 Finding New Clients 11:34 Critical Business Advice 13:02 A Wild Business Exit Story Episodes covered in Season 2: https://youtu.be/yGaxrCKXj6k https://youtu.be/YVt7G_IMRuU https://youtu.be/4b5Jp5LEGsE https://youtu.be/2J7F3dTQ-lQ https://youtu.be/Mn_2NzAFfBY https://youtu.be/XOGdUEKx4Fg https://youtu.be/tzz_lzuqNto https://youtu.be/sK7AX9eGQMM https://youtu.be/8ATIDW1Iko0 https://youtu.be/z5U9V6HiQzw https://youtu.be/sVxmNezrZM8 https://youtu.be/iQocFdwGSkY Want to be a guest on Your Business Growth Podcast? Send Jeremy Shapiro a message on PodMatch, here: https://podmatch.com/hostdetail/your_business_growth_podcast Subscribe today to get notified of new episodes, interviews, and shorts when they drop! ⁨@YourBusinessGrowthPlaybook⁩

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  Episode #39

  500,000 Students and Zero Control with Jerad Hill

  Sep 15, 202655 minS2

  What if firing your highest-paying clients could actually make your business stronger? In this episode of Your Business Growth Podcast, Jeremy Shapiro interviews Jerad Hill about how he went from running a six-person agency with a large physical office and demanding anchor clients to building a leaner, more profitable business with recurring revenue and far more control over his time. Jerad got started in entrepreneurship with ~$4,000 and a small skateboard shop. When local sales weren’t enough, he taught himself web development, moved the store online, and eventually turned those skills into a full-time digital agency. Years later, what looked like success from the outside became increasingly difficult to manage. Jerad was still involved in quality control, client strategy, project management, and training his team. Some of his highest-paying clients demanded the most attention, creating major revenue concentration risk. So he changed direction. In this episode, we discuss: ✔️ Going from retail entrepreneur to agency owner ✔️ Scaling from solopreneur to a six-person team ✔️ Why employees sometimes create more work instead of less ✔️ Walking away from high-paying clients ✔️ Reducing overhead and improving profitability ✔️ Moving from 70% project work toward recurring revenue ✔️ Creating monthly services clients continue to value ✔️ Cutting services that no longer fit the business ✔️ Building an audience through YouTube and online education ✔️ The downside of building an audience on a platform you don’t control ✔️ Turning course students into an owned email audience ✔️ Why content would be Jerad’s top lead source if starting again ✔️ What he would do differently when building his next team Jerad also explains why business growth doesn’t have to mean more employees, more overhead, and more complexity—and why the right size business is different for every founder. Connect with Jerad Hill: • https://jeradhill.com • https://youtube.com/@jeradhill • https://substack.jeradhill.com Hosted by: Jeremy B. Shapiro, Host and Author, Your Business Growth Playbook (https://yourbusinessgrowthplaybook.com/) Chapters: 00:00 Anchor Client Risk 01:23 From Skate Shop to Web 05:32 Scaling the Agency Team 07:25 Overhead and Quality Control 13:51 Retainers for Stability 17:34 Letting Go of Big Clients 20:21 Downsizing and Refocusing 23:45 Cutting Services to Specialize 27:08 Courses and Udemy Breakthrough 32:30 Owning Your Audience Platform 36:52 Recurring Revenue Model Wins 42:24 Advice for Agency Owners 45:48 Mentors and Humility Lessons 48:48 Rapid Fire Takeaways 53:46 Wrap Up and Where to Connect Jerad Hill, Jeremy Shapiro, agency growth, recurring revenue, web design agency, digital marketing agency, entrepreneurship, business growth, agency profitability, founder bottleneck, content marketing, YouTube marketing, online courses, Udemy, solopreneur, business systems, client concentration, recurring income, business podcast #BusinessGrowth #Entrepreneurship #podcast Want to be a guest on Your Business Growth Podcast? Send Jeremy Shapiro a message on PodMatch, here: https://podmatch.com/hostdetail/your_business_growth_podcast Subscribe for more conversations with founders, entrepreneurs, and business leaders sharing real lessons on growth, leadership, and building sustainable companies. @YourBusinessGrowthPlaybook

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  Episode #38

  Finding the Gap with Joe Rockey Jr

  Sep 8, 202646 minS2

  What if the answer to a business plateau wasn’t selling harder—but creating something competitors couldn’t easily compare? In this episode of Your Business Growth Podcast, Jeremy Shapiro interviews Joe Rockey, founder of Elite Business Cruises, about how he moved from crowded sales training into premium business experiences and eventually built a new model for nonprofit funding. Joe’s sales training company was competing against thousands of coaches, consultants, online programs, and free content. Prospects kept comparing prices, even when his service was different. His answer was to change the buying experience entirely. Joe combined training with premium cruises, moving from a few hundred dollars per month to five-figure engagements while giving clients an experience that was far harder to compare with traditional training programs. That same thinking eventually led him to another problem: nonprofits constantly rebuilding their fundraising totals every year. In this episode, we discuss: ✔️ Escaping commodity pricing ✔️ Turning training into a premium experience ✔️ Why specialization creates pricing power ✔️ The financial cycle many nonprofits face ✔️ Building revenue beyond grants and donations ✔️ Strengthening nonprofit and donor relationships ✔️ Creating new revenue through premium events ✔️ Pairing event revenue with financial structures ✔️ How Joe identifies business opportunities others accept as normal ✔️ Why pricing should reflect client value, not production cost ✔️ Knowing when to keep pushing versus changing direction Joe also shares the two relationships he uses to judge businesses: the relationship with customers and the relationship with employees—and why weakness in either eventually limits growth. Connect with Joe Rockey and Elite Business Cruises: • Elite Business Cruises: https://elitebusinesscruises.com/ • Joe Rockey on LinkedIn: https://www.linkedin.com/in/joerockey/ Hosted by Jeremy B. Shapiro, Author of Your Business Growth Playbook ( https://yourbusinessgrowthplaybook.com/ ) Chapters 00:00 Nonprofit Funding Trap 01:00 Meet Joe Rockey 01:30 Two Relationship Rules 02:46 Sales Training Red Ocean 04:32 Cruise Offer Breakthrough 06:54 Niches and Real Estate 12:24 Industry of One Formula 15:22 Nonprofit Hamster Wheel 18:01 Auburn Aha Moment 20:37 Events Plus Wall Street 23:23 Why Focus on Nonprofits 24:47 Regulations and Overhead 29:28 Winning Skeptics 32:10 Guarantees and Capital 35:59 Scaling to Billions 39:11 Plateau Pivot Advice 41:39 KPIs and Pricing Logic 42:43 Rapid Fire and Wrap 45:30 Final Subscribe Outro Joe Rockey, Elite Business Cruises, Jeremy Shapiro, nonprofit fundraising, nonprofit funding strategy, business growth, premium pricing, sales training, business cruises, donor engagement, fundraising events, entrepreneurship, business strategy, value based pricing, nonprofit revenue, business model, niche marketing #BusinessGrowth #Entrepreneurship #Nonprofit #Fundraising #businessstrategy #Podcast Want to be a guest on Your Business Growth Podcast? Send Jeremy Shapiro a message on PodMatch, here: https://podmatch.com/hostdetail/your_business_growth_podcast Subscribe for more conversations with founders, entrepreneurs, and business leaders sharing real lessons on growth, leadership, and building sustainable companies. ⁨@YourBusinessGrowthPlaybook⁩

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  Episode #37

  The 97% Retention Secret with Isaac Justesen

  Sep 1, 202645 minS2

  What if the biggest thing holding your business back was your belief that clients needed YOU? In this episode of Your Business Growth Podcast, Jeremy Shapiro interviews Isaac Justesen, founder of PatientPartners, about how he broke through a $30,000-per-month revenue plateau, doubled his agency’s revenue, and pushed client retention into the 97% range. Isaac had built a growing healthcare marketing agency, but there was a problem: he was doing everything. Sales. Client meetings. Account management. Fulfillment. Operations. Isaac believed clients were paying for access to him personally. That belief made stepping away from client relationships difficult—and eventually made him the bottleneck. The turning point came when he hired an account manager and spent roughly three months gradually transferring client relationships. Suddenly, Isaac had large blocks of time available to focus on sales, marketing, and growing the company. In this episode, we discuss: ✔️ How founders accidentally become growth bottlenecks ✔️ Why Isaac waited too long to make his first major hire ✔️ How he transferred client relationships without damaging trust ✔️ Why retention may matter more than new revenue ✔️ Growing retention from the 80% range to roughly 97–98% ✔️ How radical transparency creates longer client relationships ✔️ Why referral partnerships beat cold outreach for PatientPartners ✔️ How specialization builds trust during sales conversations ✔️ Using upsells to solve more client problems ✔️ The leading and lagging KPIs Isaac tracks ✔️ Why founders should never stop marketing during growth periods ✔️ What Isaac would do differently if he started again One of Isaac’s biggest lessons is simple: hiring someone to take over client management didn’t weaken the client experience. It gave him the time required to build the company while his team created stronger systems for communication, retention, and account growth. Learn more about Isaac Justesen and PatientPartners: • Free PatientPartners Audit: https://patientpartners.co/audit/ • Isaac Justesen on LinkedIn: https://www.linkedin.com/in/isaac-justesen/ • PatientPartners on Instagram: https://www.instagram.com/patientpartners.co/ • Isaac Justesen on YouTube: https://www.youtube.com/@IsaacPhysioMarketing Hosted by: Jeremy B. Shapiro, Host and Author, Your Business Growth Playbook (https://yourbusinessgrowthplaybook.com/) Chapters 00:00 Retention Over Revenue 00:20 Meet Isaac Hustesen 01:08 Origin Story in PT 02:12 Patient Empathy Lens 03:57 Early Agency Scrappiness 08:04 Founder Bottleneck Realization 09:13 First Key Hire Account Manager 12:49 Time Audit and Ops Focus 15:11 Cold Outreach to Community 17:18 Upsells That Serve Clients 19:35 Radical Transparency Retention 22:19 Training Values and Trust 23:37 Warm Leads Sales Process 25:35 Sharing Results Publicly 28:35 Vision Niche and Metrics 34:48 Advice on Hiring Sooner 39:49 KPIs Leading Indicators 42:04 Rapid Fire and Wrap Up Isaac Justesen, PatientPartners, Jeremy Shapiro, marketing agency growth, healthcare marketing, physical therapy marketing, agency scaling, client retention, founder bottleneck, delegation, account manager, recurring revenue, referral marketing, lead generation, business growth, entrepreneurship, agency owner, business systems, customer retention, service business #Entrepreneurship #MarketingAgency #HealthcareMarketing #podcast Subscribe for more conversations with founders, entrepreneurs, and business leaders sharing real lessons on growth, leadership, and building sustainable companies. ⁨@YourBusinessGrowthPlaybook⁩

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  Episode #36

  Growth Becomes a Cage with Peter Boolkah

  Aug 25, 202648 minS2

  What happens when you finally build the seven-figure business you wanted—but realize the entire thing still depends on you? In this episode of Your Business Growth Podcast, Jeremy Shapiro interviews Peter Boolkah, entrepreneur, business coach, speaker, and author of Your Business Sucks, about escaping founder dependence and building companies designed to create freedom rather than consume every available hour. Peter started his entrepreneurial journey working 80-hour weeks. He handled sales, marketing, delivery, accounts, HR, and practically everything else required to keep the company moving. Eventually, he reached seven figures. But there was a problem: Peter remained the major fee earner. His team handled everything around him so he could keep coaching, speaking, and generating revenue. Financially, the model worked. Personally, it began taking a serious toll. Then the global financial crisis hit and ~80% of Peter’s business disappeared. Peter had to rebuild—and rethink what he wanted his business to become. In this episode, we discuss: ✔️ Why more revenue doesn't automatically create more freedom ✔️ How founders accidentally create their own high-paying jobs ✔️ The systems Peter learned during his early career at McDonald’s ✔️ Why employees need processes, roles, and clear expectations ✔️ The seven-figure plateau that pushed Peter toward burnout ✔️ Losing approximately 80% of the business during the financial crisis ✔️ Rebuilding through LinkedIn, email marketing, and a stronger pipeline ✔️ Moving from smaller businesses toward mid-market clients ✔️ Why Peter shifted toward value-based pricing ✔️ Charging according to business impact instead of hours worked ✔️ How Peter removed lower-value work from his own schedule ✔️ Training employees to think and make decisions without him ✔️ Why he invested £100,000 per year in personal development for 12 years ✔️ Turning coaching expertise into scalable training products ✔️ Building a publishing company and creating licensable IP ✔️ Why businesses that don't depend on their founders can be more saleable ✔️ Investing business profits into new companies and property ✔️ Why Peter is interested in emerging European markets ✔️ The KPIs he watches across his companies Peter also explains why founders should think seriously about what happens if they suddenly become unable to work. A company completely dependent on its owner can disappear quickly when that person is removed from day-to-day operations. Building the right team, systems, leadership structure, and revenue model can turn the company into an asset rather than another demanding job. Connect with Peter Boolkah: • Peter Boolkah's book: https://shop.boolkah.com/product/your-business-sucks/ • Peter Boolkah on LinkedIn: https://www.linkedin.com/in/boolkah/ • Peter Boolkah on Instagram: https://www.instagram.com/pboolkah • Peter Boolkah on Facebook: https://www.facebook.com/Boolkah Hosted by Jeremy B. Shapiro, Author of Your Business Growth Playbook ( https://yourbusinessgrowthplaybook.com/ ) Chapters: 00:00 Founder Burnout Reality 00:57 Systems From Franchises 02:56 SOPs And Hiring Clarity 05:46 Grinding To Seven Figures 07:13 Seven Figure Burnout Trap 09:29 Raising Fees And Diversifying 11:13 GFC Revenue Collapse 12:54 Marketing Funnel Rebuild 14:44 Mid Market Shift Scaling Up 17:36 Value Based Tiered Pricing 20:11 Delegation Team Training 22:44 Frameworks And Learning Culture 24:16 Value Driven Economy 25:28 Self Development Investment 27:06 Building Founder Free Businesses 30:40 Emerging Markets Portfolio 32:40 High Ticket Profit Leverage 35:07 Founder Risk Reality Check 37:35 Escape the Hamster Wheel 40:09 Mentors Metrics and Rapid Fire 42:33 Books and Right Timing 47:07 Wrap Up and Where to Find Subscribe today to get notified of new episodes, interviews, and shorts when they drop! @YourBusinessGrowthPlaybook

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