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information technology & services
Rootly is an AI-native on-call and incident management platform founded in 2020 and based in San Francisco, California. The platform is designed to assist Site Reliability Engineers (SREs) by automating manual administrative tasks, which helps in resolving incidents more quickly and improving system resilience. Rootly offers a Slack-native and Microsoft Teams-integrated solution that manages the entire incident lifecycle, from initial alerts to retrospectives. Key features include intuitive on-call schedules, automated incident channel creation, AI-powered root cause analysis, and integrations with various communication tools. The platform also supports proactive incident handling and operational excellence, with specific adaptations for markets like China. Rootly AI Labs, launched in April 2025, focuses on developing prototypes and open-source tools for reliability engineering. Rootly is trusted by numerous leading companies, including NVIDIA, Squarespace, Canva, and LinkedIn, among others.
Rootly is an AI-native on-call and incident management platform founded in 2020 and based in San Francisco, California. The platform is designed to assist Site Reliability Engineers (SREs) by automating manual administrative tasks, which helps in resolving incidents more quickly and improving system resilience. Rootly offers a Slack-native and Microsoft Teams-integrated solution that manages the entire incident lifecycle, from initial alerts to retrospectives. Key features include intuitive on-call schedules, automated incident channel creation, AI-powered root cause analysis, and integrations with various communication tools. The platform also supports proactive incident handling and operational excellence, with specific adaptations for markets like China. Rootly AI Labs, launched in April 2025, focuses on developing prototypes and open-source tools for reliability engineering. Rootly is trusted by numerous leading companies, including NVIDIA, Squarespace, Canva, and LinkedIn, among others.






Rootly has been mentioned across 6 podcasts.
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Founder Solo gives you 50 AI pitches per month using the credit model (Standard pitches cost 1 credit, Enriched pitches cost 2). Founder Pro raises that to 200 credits per month and adds full Booking Probability access, unlimited Magic Match, Apollo enrichment credits, and data export capabilities. Both plans use the same credit system, so you can stretch your monthly budget further by using Standard-mode drafting.
Agency tiers have no base fee. You pay per managed client and per talent profile. Agency Standard is $199 per client per month; Agency Pro is $399 per client per month. Both add $39 per talent profile per month. Your own team's user seats are always free.
A talent profile represents one person (founder, executive, or spokesperson) you are booking onto podcasts. It includes their bio, topics, headshots, and outreach history. Team plans include 5 profiles; agency plans are pay-as-you-go.
Yes, at any time. Upgrades take effect immediately; downgrades apply at the end of the current billing period. Contact support if you need help migrating between plan families.
Every paid plan includes a 15-day free trial. Your card is saved at signup but you will not be charged until day 16. Cancel any time from your dashboard.
You keep access until the end of your current billing period. No charges after that. Your data is retained for 30 days in case you reactivate.
Yes. Select Annual on the pricing toggle and the discounted price is applied automatically at checkout. The annual price shown is the full year cost.
That is our Enterprise tier. Contact our sales team and we will build a custom plan with volume pricing, a dedicated account manager, and SLA guarantees.