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marketing & advertising
Cadent (New York) is an advanced TV advertising platform that helps advertisers, agencies, and media companies plan, activate, and measure campaigns across various channels, including linear, addressable, and streaming TV, as well as digital and YouTube. Founded in 2005 and based in New York, Cadent utilizes predictive intelligence and AI to enhance advertising outcomes. The company offers services such as strategic media planning, multiplatform media representation, dynamic ad insertion, and AI-driven campaign optimization. Its main product, the Cadent Platform, provides a unified solution for predictive advertising and cross-screen TV campaign attribution. Cadent serves a diverse clientele, including advertisers, media owners, and brands looking to optimize their media investments. With a workforce of 501 to 1,000 employees, Cadent has established itself in the advertising services and media technology industry. In August 2023, the company was acquired by Novacap for approximately $600 million.
Cadent (New York) is an advanced TV advertising platform that helps advertisers, agencies, and media companies plan, activate, and measure campaigns across various channels, including linear, addressable, and streaming TV, as well as digital and YouTube. Founded in 2005 and based in New York, Cadent utilizes predictive intelligence and AI to enhance advertising outcomes. The company offers services such as strategic media planning, multiplatform media representation, dynamic ad insertion, and AI-driven campaign optimization. Its main product, the Cadent Platform, provides a unified solution for predictive advertising and cross-screen TV campaign attribution. Cadent serves a diverse clientele, including advertisers, media owners, and brands looking to optimize their media investments. With a workforce of 501 to 1,000 employees, Cadent has established itself in the advertising services and media technology industry. In August 2023, the company was acquired by Novacap for approximately $600 million.





















Cadent has been mentioned across 130 podcasts.
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FAQs
If you have a concern about deliverability, AI quality, data privacy, or whether this will actually work for your specific situation, it's probably answered below.
Founder Solo gives you 50 AI pitches per month using the credit model (Standard pitches cost 1 credit, Enriched pitches cost 2). Founder Pro raises that to 200 credits per month and adds full Booking Probability access, unlimited Magic Match, Apollo enrichment credits, and data export capabilities. Both plans use the same credit system, so you can stretch your monthly budget further by using Standard-mode drafting.
Agency tiers have no base fee. You pay per managed client and per talent profile. Agency Standard is $199 per client per month; Agency Pro is $399 per client per month. Both add $39 per talent profile per month. Your own team's user seats are always free.
A talent profile represents one person (founder, executive, or spokesperson) you are booking onto podcasts. It includes their bio, topics, headshots, and outreach history. Team plans include 5 profiles; agency plans are pay-as-you-go.
Yes, at any time. Upgrades take effect immediately; downgrades apply at the end of the current billing period. Contact support if you need help migrating between plan families.
Every paid plan includes a 15-day free trial. Your card is saved at signup but you will not be charged until day 16. Cancel any time from your dashboard.
You keep access until the end of your current billing period. No charges after that. Your data is retained for 30 days in case you reactivate.
Yes. Select Annual on the pricing toggle and the discounted price is applied automatically at checkout. The annual price shown is the full year cost.
That is our Enterprise tier. Contact our sales team and we will build a custom plan with volume pricing, a dedicated account manager, and SLA guarantees.